Apple reportedly cancels production boost for the iPhone XR

Marion JacobsNov 06, 2018

Thanks in part to the release of exciting new models like the iPhone XS and XS Max during the third quarter, Apple is still growing its market share in the U.S. according to newly released data from Kantar Worldpanel.

"We caution investors not to lose sight of the massive metamorphosis on the horizon at Apple being led by the services business", Ives wrote in a research report published Monday.

Word has been sent from Apple to manufacturing partners Foxconn and Pegatron that additional capacity will not be required for producing the iPhone XR.

Apple has informed several of its suppliers that expectations should be tempered for orders of the Apple iPhone XR.

"For the Foxconn side, it first prepared almost 60 assembly lines for Apple's XR model, but recently uses only around 45 production lines as its top customer said it does not need to manufacture that many by now", a source told the paper. What this means in practice is that Foxconn will make around 100,000 fewer units each day to reflect the new demand outlook.

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Foxconn initially built out 60 assembly lines for the iPhone XR, expecting extremely high demand for the unit. While the iPhone XS and iPhone XS Max are undoubtedly powerful and, with their OLED screens and dual cameras, capable, they're also expensive.

Pegatron the Taiwanese manufacturer company has also stopped the production plans of the iPhone XR. And if you liked smaller devices, the iPhone XR is actually the second-worst Apple phone to replace your old phone with - the iPhone XS is narrower, at 2.8 inches versus 2.98.

Suppliers of the 8 and 8 Plus have received a combined order of around 5 million more units.

Apple announced it has taken $62.9bn (£48.2bn) in revenue for Q4 2018, an increase of 20 per cent ($52.5m) year-on-year.

Five years ago, Apple cut production orders for its plastic-backed iPhone 5C a month after its launch, fueling speculation of weak demand for the model. Apple planned to sell 20 million of these two during this quarter, but that number has now jumped to 25 million.

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