Starbucks rolls out new Cloud Macchiato beverage

Wayne CurryMar 08, 2019

Starbucks even released a "Clouds" playlist on Spotify to bring attention to the new drink as well. Grande has been known to use the cloud emoji often, and regularly includes cloud imagery in her work. It is available iced or hot in caramel and cinnamon at participating USA and Canada stores.

Starbucks replied to Ariana's pictures by re-fashioning lyrics from her latest single "7 Rings" and it said: "You want it, we got it".

The cloud macchiato, as a Starbucks blog noted, arrives almost three decades after its initial macchiato offerings in the late 1980s. On Monday, both Starbucks and Grade posted cryptic tweets with cloud emojis. The Cloud drink, which is available in cinnamon and caramel flavors and can be served iced or hot, is similar, but the difference can largely be found in the milk product, which a Starbucks press release referred to as "a cloud of cold milk foam that's light and smooth".

"The original Spanish beverage combines cinnamon and lemon zest, with a frothy texture which inspired us to reinvent the beverage as a macchiato", said Erin Marinan, from Starbucks research and development team.

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Ariana Grande has sold millions of albums and sold out arenas around the world. She also borrowed a Starbucks green apron for the photo shoot.

Now that you know, is it Thank U, Next on the new Cloud Macchiato?

The addition of the metal straw shows how Starbucks thought about everything with the collaboration, including showing followers its commitment to rid its stores of plastic straws to help the environment. And there's no rush to sample the new beverage - Starbucks says it will become a permanent item on its menu. It also comes, unofficially, in the flavor of "disgusting", according to intrepid taste testers at Time Out New York.

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